Brand Promoter 2.0
Last Friday, Thomas Plennert discussed with our international students the question, how to create a viral campaign for “TUgether”:
- Which viral elements can we integrate in TUgether?
- What makes people talk about TUgether?
- What kind of features may users show their friends?
- How can we help „fans“ to talk about TUgether?
A very good idea was born, throughout this session: The Gaussion Curveball… Let’s see how this could work…!